With industry standards becoming more complex, it is unsurprising that both start-ups and established cosmetic brands are falling under the pressure.
One way to overcome this is through the use of off-the-shelf ready bases, which help to get your product out there by fast-forwarding the manufacturing process. But what exactly does this entail?
What is an ‘Off-the-Shelf Ready’ Base?
Off-the-shelf ready bases, or ready-made bases, are pre-made cosmetic products that are quality-tested, market-ready and created to meet product safety standards. These help brands to get their product on the market as fast as possible, reducing production times.
Are Ready-Made Cosmetic Bases Legal?
Some brands may question the ethics and legality of off-the-shelf ready bases, becoming increasingly more concerned about animal testing, environmental impact, and ingredient safety.
But ready-made bases are completely legal, as long as they adhere to strict safety, labelling, and ingredient regulations in the UK and EU. We can guarantee that all of our ingredients are thoroughly tested, ethically sourced and vegan friendly.
Benefits of ‘Off-the-Shelf Ready’ Bases
Cost-Effectiveness
Product development costs will be split across a channel of cosmetic brands, making this option more affordable. It also reduces costs by bypassing expensive and complex testing, research and development stages. This is ideal for those smaller or start-up businesses with limited budgets.
Time to Build a Brand Image
Outsourcing all initial product making processes to a reliable manufacturer, allows more time to focus on marketing and creating a succinct brand image.
Faster Product Launches
Developing a new product from scratch can take 12-18 months or longer when combining the formulation and testing process. Bypassing this stage by using these off-the-shelf ready bases means brands can launch their cosmetic lines in up to half the time usually required.
Proven Reliability
Widely used and commended cosmetic products have established track records. They are also continuously tested and maintained by the manufacturer, ensuring the selected product remains reliable and up-to-date.
Statfold’s ‘Off-the-Shelf Ready’ Bases
Here at Statfold Natural Products, we offer a wide range of high-quality bases that are easily adaptable and customisable to fit your brand identity.
We can also provide our bases in bulk or as a part of our in-house mixing and packaging services to guarantee your products leave our site shop ready.
Looking for something specific? Check out our ready bases specification sheets for individual product information.
If you’re struggling to keep up with growing expectations, or are a new brand unsure what the first step is, get in touch today. You can call our office on 01827 830 871 or fill out an enquiry form. Make your skin care line into something you can be proud of.